NVIDIA CEO Jensen Huang gave an exclusive interview to the Associated Press on June 16 in Sherman, Texas, and spoke before the groundbreaking of the Coherent factory expansion. He stated that the age of artificial intelligence has arrived and society must establish new behavioral norms. He urged the public to actively engage with and use AI, rather than simply fearing its impact. Huang said: 'We need to create new social norms. I would urge everyone to use AI, just go and interact with it.'
He pointed out that AI can help build websites, analyze complex documents, advance research, and even plan kitchen renovations. These capabilities are narrowing the technology gap in the United States, allowing more people to complete advanced tasks without needing to know how to code. Huang used the example of playing in the streets as a child and how habits changed after cars became popular to illustrate that technological progress forces society to redefine safety and lifestyle. He said: 'I used to play in the streets when I was a kid. Once the car came, you certainly couldn't play in the street anymore.'
Addressing concerns that AI could lead to layoffs, widen the wealth gap, or weaken public support, Huang said that the growth of AI companies would drive investment returns, tax revenue, and employment, and could benefit the energy, construction, and hardware technology industries. He expressed reservations about the idea of the U.S. government directly holding shares in AI companies, arguing that American citizens already share the dividends of technological growth through stocks, taxes, and employment in various ways.
Huang emphasized the need for government to establish regulatory and safety standards for AI, and to consider national security as an important factor. However, restrictions should have clear risk definitions to avoid unintended consequences. He also warned that while the U.S. has advantages in AI, its energy infrastructure is a weakness: the expansion of data centers drives up electricity demand, and a lack of more power would hurt U.S. competitiveness in AI infrastructure, models, and chip development.
Huang attended the Coherent factory expansion in Sherman, which is developing laser technology for data transmission between chips, said to reduce AI system power consumption by up to 50%. He also mentioned that the U.S. government has recently taken a stricter stance on AI regulation, including export controls on some models and voluntary reviews for new AI models, with political controversies continuing to unfold.
（Cover image source: TechNews）
